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Life Expectancy Is Up: Anti Aging Technology Solutions Are Blossoming Into A Thriving Business!
I frequently write about the benefits that technology is delivering to our increasing life expectancy. I also bring up that the elderly are too often victimized by their own outdated anticipation; not understanding that they can typically live not only longer, but better. One of the common beliefs in accordance with past experience and wisdom is that the features of technology are focused only on youngsters. In fact, technology companies are realizing that senior citizens now control a huge portion of the disposable earning, and they are rushing to meet their wants and desires.
The 50-and-over-crowd will be about one-third of the population of the United States and will outspend younger shoppers by about $1 trillion in 2010. Most of us will react by saying, "They are talking about some other senior citizens." However, we must note that we can still rake in the benefits of this happening if we keep our eyes open for them.
Older folks should be interested in the rise of a senior technology economy for two good reasons:
1. It will suggest a better quality of life for us. When we look optimistically at our current circumstances, we will notice a much different picture for aging than our parents did. For example, the Internet is, primarily, free. Optimistic people are going to use this cheap resource to engage in enjoyable lives.
2. Seniors can earn money longer and easily. Income can be earned working from home by way of personal computers and the Internet. In addition, as the population ages, more and more of the business economy is managed by senior citizens.
I am acquainted with a man who retired from a "9 to 5" business while he was 60 years of age. He had been involved in purchasing and managing a certain type of specialized equipment for the last 20 years of his occupation. Immediately upon his "retirement" he was approached by one of the vendors of that kind of equipment and offered a very lucrative position selling it, on his own schedule, with a corporate car and all other costs paid. He traveled with his wife (when he wanted to) at the vendor's expense. When he needed to stay home he made use of the telephone and Internet to communicate and do paperwork. Why did that vendor compensate him so well to advance from being a buyer to being a seller? They told him frankly that it was because a lot of the big buying decision-makers for their equipment were his peers, aging folks or approaching senior citizenship, and they trusted him for that reason.
The possibilities for creating wealth while working in your pajamas are abundant and possibly lucrative. The opportunities are springing up much faster than we can explore them. We just have to move beyond our outmoded ideas and expectations about aging and start surfing!
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